Leveraging WhatsApp Status Marketing: In 2017, when WhatsApp introduced its “Status Update” feature, I jumped on board. I loved its potential, even blogging about it. Fast forward to 2018, and I saw an opportunity to transform my personal updates into…
In today’s digital age, a strong online presence is crucial for any healthcare practice. Patients increasingly turn to search engines to find the care they need. But how do you ensure your practice stands out amongst the competition? The answer…
Starting a healthcare blog for your practice, brand or speciality would require your time, your dedication and a full calendar of topics There are different healthcare blog content types, formats and styles that should be seen or can be put together to make your…
In today’s digital-driven environment, having a social media presence is a marketing must-have for healthcare. Hence, having an appropriate mix of online social media platforms has become a vital tool to reach, engage and excite consumers effectively. Before you think…
Should you call it off when a prospect refuses to buy? Following up is a process and part of your marketing. It is a part and an essential part. When you’re in the sales process and you get radio silence,…
Summary It seems as if nearly everyone with a smartphone is addicted to one or more social media connections. Somewhere in that crowd are your patients and prospective patients. If you are just beginning, or if you are looking for…
Summary Social media marketing seems easy enough when we post pictures of our family and reconnect with long-lost friends, but how do you use social media to grow your practice? From strategy to content creation, and more, here 6 Tips…
Summary Local SEO Guide for Doctors: A winning strategy to rank higher on Google — This episode is sponsored by · Anchor: The easiest way to make a podcast. Support this podcast:
How do you take your healthcare marketing campaign to the next level?Here are some healthcare marketing statistics that will help you build a powerful campaign. The journey of a healthcare patient often starts online. According to Google, 5% of total Google…
Today, with the increase in open blogging platforms such as WordPress and Medium, you can easily start an engaging dialogue with the world, sharing your unique voice and perspective. A decade ago, blogging was an activity usually undertaken by pop culture crazies,…